Nexen Tire USA Blog
NEXEN launches new CP672
NEXEN’S NEW CP672 HIGH PERFORMANCE TIRE

NEW NEXEN CP672 TOURING HIGH PERFORMANCE TIRE

Nexen Tire USA is proud to announce the arrival of the new CP672.

The CP672 features a non-directional all season tread, with a dual pitch design great for a comfortable quiet ride. Nexen says the CP672 is “a high performance touring tire with amazing tread life.”
The CP672 will be available in 25 sizes ranging from 14-17 inch
and comes with a UTQG rating of 500AA.

VISIT NEXENTIREUSA.COM/CP672 for more info. or contact
a dealer near you.


WORLD’S FIRST 15 SERIES



This is a just a taste of what the NEXEN Brand can do for you & your quest for quality tires. We take product offerings personally & that is why NEXEN is proud to announce the arrival of the first 15 series tire in the world! With break through technology & product innovation, NEXEN Tire is the first to step forward & produce this amazing Ultra High Performance tire. The N3000 tread was displayed at the 2008 SEMA Show.


NEXEN & JAMES DEANE

There’s a Drifting prodigy from Ireland and he’s drifting NEXEN tires.

DRIVER PROFILE
Name: James Deane
Age: 17
Height: 6ft4
Nickname: Deano
Preferred Car Number: 1, 9, 17
Hometown: Castletownroche, Co, Cork, Ireland.
Team: Nexen
Crew Members: Kenneth Deane, Mike Deane Jr., Mike Deane Sr., Robbie Thornton, Des McCartey.
Car Specs: 1998 RB26 Silvia S14.5
Sponsors: Nexen Tire, Trackday Performance, DeaneMsport, Driftkits.eu, MOMtransport.

BIO
James comes from a strong Motorsports background with both his father and uncle being rallying legends in Ireland in the 80’s. His brother Mike was one of the first to win a drifting competition in Ireland back in 2003 when James was only 12 years old. From this day on James was obsessed with being a drifter. In 2006 his brothers Mike and Kenneth entered him into Junior drifting in a Ford Sierra. He finished 3rd. Then James and his family went on and bought his current Silvia, which was fairly standard at the time. In Prodift Round 2-2007 at Rosegreen in Tipperary, Ireland, James managed to see off all the more experienced drivers and won the event at 15 years old. As far as we are aware, he is the youngest driver in the world to win a drift competition. He was later placed 9th overall for the 2007 season and was awarded the title of rookie of the year 2007. James is definitely has the potential to hit it big in 2009.


A Word from the Developers

The internet is a varied and full place. It is full of good website and bad ones. It is full of legitmate undertakings and suspect ones. It is the easiest place to market yourself and the toughest to gain a foothold. But one thing is constant when it comes to the web, you have to give people something or else you have lost them.

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A Word from the Creative Director

As the owner of a small boutique Brand studio and Creative Director of NEXEN Tire America’s reBrand, you’re probably wondering why I would be one of the first people to post on the site. Good question! Actually it’s because I wanted everyone to know about my experience working with NEXEN. I’ve worked for a lot of companies who talk about “strengthening their brand” but what this usually ONLY means is that they want to “strengthen their bottom line.” So let’s just say it was such a smack-in-the-face, refreshing change to work with a team that meant what they said and said what they meant. After dutifully quizzing them about their thoughts on strategies for positioning, corporate messaging and all the other things that go along with rebranding, they surprised me with a simple response. “We’re about kindness,” they said.

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