Archive for the ‘NEXEN USA’ Category
NEXEN launches new CP672
NEW NEXEN CP672 TOURING HIGH PERFORMANCE TIRE
Nexen Tire USA is proud to announce the arrival of the new CP672.
The CP672 features a non-directional all season tread, with a dual pitch design great for a comfortable quiet ride. Nexen says the CP672 is “a high performance touring tire with amazing tread life.”
The CP672 will be available in 25 sizes ranging from 14-17 inch
and comes with a UTQG rating of 500AA.
VISIT NEXENTIREUSA.COM/CP672 for more info. or contact
a dealer near you.
A Word from the Developers
The internet is a varied and full place. It is full of good website and bad ones. It is full of legitmate undertakings and suspect ones. It is the easiest place to market yourself and the toughest to gain a foothold. But one thing is constant when it comes to the web, you have to give people something or else you have lost them.
A Word from the Creative Director
As the owner of a small boutique Brand studio and Creative Director of NEXEN Tire America’s reBrand, you’re probably wondering why I would be one of the first people to post on the site. Good question! Actually it’s because I wanted everyone to know about my experience working with NEXEN. I’ve worked for a lot of companies who talk about “strengthening their brand” but what this usually ONLY means is that they want to “strengthen their bottom line.” So let’s just say it was such a smack-in-the-face, refreshing change to work with a team that meant what they said and said what they meant. After dutifully quizzing them about their thoughts on strategies for positioning, corporate messaging and all the other things that go along with rebranding, they surprised me with a simple response. “We’re about kindness,” they said.